Get more international business

Is your business getting as much international attention as it should be? Most business is conducted in English. It’s the international language of business and is the most accessible language worldwide. Yet, if that is the case, why are you not getting more international business from traditionally non-English-speaking countries? Nelson Mandela said:“If you talk to[…]

8 Steps to a Great Press Release

Press releases are essential elements of any communications strategy. These short, compelling documents detail product releases, event announcements and other newsworthy items, and should pique the interest of journalist. Crafting a great press release is the first step in securing a magazine feature or television interview, and thus more visibility and customers. Journalists are flooded[…]

3 Steps to a Great Company Profile

Your company profile should engage and attract the right customers for your business.  It should gain media attention and entice journalists through their understanding of your mission, products, services, personnel and uniqueness. It’s also integral as an addendum to any business plan – for acquire financing etc. Without a well-crafted profile, you may not attract[…]