7 reasons why proofreading is important

We always highly recommend proofreading. Here are 7 reasons why you should always consider it. Public Distribution We always recommend proofreading on any translation project. When content is set for public distribution, even more so. Writing in your own mother-tongue, everyone should get a second opinion.  If you don’t by now, you should. The same[…]

Localisation for Applications to stand out

App localisation for greater gains, worldwide

Applications are readily available on Google Play Store and the Apple Store. It certainly begs the question: How do you stand out? One of the easiest ways to do this is to translate your App into multiple languages using professional localisation services. An App that is multilingual can grow your potential user base and monthly subscribers. That is[…]

How to localise your WordPress website

Translating your website is integral to modern business and driving sales. As the internet is accessed by an ever-growing population of diverse backgrounds and language requirements, your website needs to move with the times and meet the language requirements of your new audiences. Your language choices also need to be suitable for the markets you[…]

Top Online Marketing Trends for 2015

Marketing and online marketing have become synonymous over the past decade. During this time, there has also been a huge shift toward inbound techniques, like businesses publishing original content versus embedding advertisements in external content. Here are some of the top trends for the year ahead: Content remains king One of the main ways that[…]

Top Online Marketing Trends for 2015

Marketing and online marketing have become synonymous over the past decade. During this time, there has also been a huge shift toward inbound techniques, like businesses publishing original content versus embedding advertisements in external content. Here are some of the top trends for the year ahead: 1. Content remains king One of the main ways[…]

Five B2B Marketing Trends for 2015

From technology trends, to changing business models, to evolving consumer behaviours, there’s a lot for today’s marketer to consider on what’s next. Old digital tactics and mastering individual channels are being overcome by the need to create a common brand experience across on and offline platforms. The following trends will help give you a jumpstart[…]